Generating traffic to your website is the next most important thing after you've published your website on the web. You can have great-looking website, you can have good quality contents, but if you have no visitors to your website, your website is nothing more than a trash.
Due to the fact that most websites rely on website traffic to survive, some people jumped on that opportunity and came up with the "guaranteed traffic" scheme to mercilessly squeeze money out of those who desperately need traffic to their website.
What does it mean by "guaranteed traffic" in the first place?
For example, let's say John Doe is the traffic vendor and he sells these traffic packages on his website:
· 20,000 guaranteed visitors at $60 - It means you pay $60 to him, and you'll get 20,000 people to visit your website
· $200 for 250 guaranteed signups - It means you pay him $200, he'll make sure you get 250 subscribers or opt-ins
Here's the scenario of John sending you "guaranteed traffic".
Step 1: You pay John money
Step 2: John pockets portion of the money and offers the other portion to his members who will in turn click to visit your website or even opt into your database
Step 3: You get the number of visitors or opt-ins you required for your website. Your deal with John has been fulfilled.
[Note: you're not John's member, you're his client. John will have another few websites that help him sign in the kind of people who are interested to make some money from visiting websites, reading emails and opting into other people's database.]
Such a scheme is commonly called "paid-to-click" or "paid-to-signup".
Simply put, John's members get paid for clicking to visit your website or opt into your database.
So, will this kind of visitors carry genuine interest in your product offer?
The answer is NO.
You ask those big-time gurus or experts around, none of them uses this scheme to generate traffic because they know this method drives visitors who are only interested in making money by visiting websites.
If you were looking for spare cash, you'd probably like this scheme and join as member.
But if you need serious people to hop on your website in order to create more sales, then this kind of paid-to-click or paid-to-signup visitors are definitely not what you want.
So don't be too happy yet when you receive guaranteed visitors to or signups via your website.
If you go check up on your sales, most likely you would be disappointed.
Who's actually making sales instead? John (of course!).
So, the conclusion is, don't get swayed by the smoke and mirrors and dump your money in such traffic scheme.
Focus more on search engine traffic or advertise using pay-per-click, these are the better ways of getting serious visitors who are genuinely interested in your product offer.
Thus improving your chances of making more sales.
Side note: Difference between pay-per-click and paid-to-click
Pay-per-click and paid-to-click are 2 totally different approaches.
Unlike paid-to-click visitors who get paid for visiting your website, pay-per-click works in such a way that you pay only when someone clicks on your ad to go to your website.
This type of visitors are not being paid for visiting your website, meaning they go to your website out of pure interest, thus you're more likely to make sales.
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